1979–1984: National launch as Nickelodeon Nickelodeon's pre-launch logo from 1978, designed by creative consultant Joseph Iozzi. As the company saw it, having a commercial-free children's channel would prove useful in franchising its cable systems across the country, with that advantage putting them over rival companies such as HBO. Nickelodeon was originally seen as a loss leader for then-parent company Warner Cable. Pinwheel became successful enough for Horner to expand her idea into a full channel on national television over a year later. It was originally a Preschool channel until 1979. One of the ten "community" channels that were offered to QUBE subscribers was C-3, which exclusively broadcast Pinwheel each day from 7:00 a.m. The Pinwheel show premiered on December 1, 1977, as part of QUBE, an early local cable television system that was launched in Columbus, Ohio by Warner Cable Corp. She created the first Nickelodeon series, Pinwheel. Vivian Horner, an educator and the director of research on the PBS series The Electric Company. Nickelodeon is an American basic cable and satellite television network that is part of the Nickelodeon Group, a unit of the Paramount Media Networks division of Paramount Global, which focuses on programs for children and teenagers.
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